As the Apple Turns: Scene 77: User Thinks Different (10/12/97)

User Thinks Different (10/12/97)

Thanx to Webintosh to providing a link to Bill Vlahos' homepage, who has an interesting "grass roots" alternative to Apple's "Think Different" campaign. Bill acknowledges that "Think Different" is a good start to getting Apple's brand name back in the collective mind of the computer-buying public, but he feels that product-centric ads are crucial right now-- and that if Apple won't provide them, perhaps we the users can.

Bill proposes that everyone use his slogan, "It's a Macintosh, It Just Works!" He provides a few free badge graphics to use on web pages. We like the whole idea-- it's simple, it's straightforward, and it just might work. And heck, it couldn't hurt. Remember the Mac OS 8 web campaign? The users can make a difference. Although, one might wonder, how long do we need to do Apple's work for them?

SceneLink (77)

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The above scene was taken from the 10/12/97 episode:

October 12, 1997: (Sorry—this was before we started writing intro text for each episode!)

Other scenes from that episode:

76: Sweet Mythtery of Life (10/12/97) It's Sunday on AtAT, and you know what that means-- It's Fluff Day! There's never any real news going on in the Mac world on Sunday, so during the week we save up some non-pressing but interesting tidbits to tell you about on the Sabbath...
78: Yellow Box Hijinx (10/12/97) One quick bit of "real" news-- In contrast to earlier reports, MacInTouch says that Apple has not committed to providing a Yellow Box for Mac OS, though they haven't ruled out the possibility, either...
79: They Keep Rolling In (10/12/97) In an embarrassment of riches, we're proud to have been chosen as Mac One's site of the week, for having "the Right Stuff-- the Mac Stuff." That makes three awards in as many weeks. How long can we possibly keep up a rate like that? Show your support for us and your appreciation for them by giving them a visit...

Or view the entire episode as originally broadcast...


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