Say, We Have A Dream, Too! (1/19/04)
SceneLink
 

Ho hum, another slow Monday-- made slower still by the fact that today's a holiday here in the states, so anyone who'd normally be making drama in the Apple world is instead quietly reflecting on the massive contributions to humankind made by Martin Luther King, Jr. Apparently most players in the tech field have the tact to realize that petty conflict on MLK Day would be distasteful in light of the bridges the man worked to build, which strikes us as pretty classy behavior. Of course, that also means it's bad for business, at least for ghouls like us for whom petty conflict and the drama inherent therein are essentially our bread and butter. But for Martin, hey, we're fine with it. We'll just recap the last couple of Apple Retail revelations.

First of all, according to the Business Journal (via MacMinute) there's a new store going into St. John's Town Center in Jacksonville, Florida. This one's still a long way off, though; the mall itself isn't slated to open until spring-- of 2005. But reportedly Apple is one of the retailers who "have either committed or are close to committing to leases," so if you're a Mac fan in Jacksonville (or you're planning to move there sometime in the next fourteen or fifteen months), keep your calendar clear for the grand opening. We don't know, set an iCal reminder for all of spring or something. We know it's way out there in the scary future, but if you eventually find out that the opening is on the same day you've scheduled laser tattoo removal to correct a certain drunken "indiscretion," well, you're going to feel pretty dumb, huh? And not just because you've got a tattoo of Baby Huey on your left buttock.

Possibly more significantly, though, the Austin American-Statesman recently confirmed reports that Apple is planning to open a store in Barton Creek Square-- just a stone's throw (well, if you've got a really good arm) from Dell headquarters. Actually, okay, the American-Statesman didn't do much digging; they just popped up Apple's Retail Jobs page like we do occasionally to scan for new city listings. Sure enough, Apple's looking for an Assistant Store Manager, a Full-Time Mac Specialist, an Inventory Control Specialist, and a few other people to staff a Barton Creek boutique. And you just know that Michael Dell's going to be in there every freakin' Saturday, taking notes and drooling all over the hardwood. Note to Apple: make sure you hire a full-time Guy With Mop, too, or else you're going to get sued by someone slipping on Mike's saliva.

We don't know when the Austin store's going to open, but here's hoping that it provokes exactly the kind of petty conflict on which we thrive. MLK Day's great and all, but seriously, nothing would beat a Mike Dell-Steve Jobs bare-knuckle fistfight in the Apple Store Barton Creek. We envision Steve picking Mike up by the collar and belt and throwing him so he goes sliding along the Genius Bar like in those old westerns. In fact, we've got a request: could the Barton Creek Mac Geniuses keep some liquor bottles at the end of the bar for Mike to crash into, just in case? 'Cause that would really make our year.

 
SceneLink (4451)
And Now For A Word From Our Sponsors
 

As an Amazon Associate, AtAT earns from qualifying purchases

 

The above scene was taken from the 1/19/04 episode:

January 19, 2004: Things are slow because of the holiday, but that gives us time to catch up on some recent Apple Retail revelations. Meanwhile, the miniPod hits the top spot in the Apple Store's Top Sellers list (for whatever that's worth), and Microsoft goes haranguing a Canadian kid named "Mike Rowe" for having the gall to register "MikeRoweSoft.com"...

Other scenes from that episode:

  • 4452: Number One With A Bullet (1/19/04)   So just how often does the Apple Store update its Top Sellers list? Because, you know, we would have expected it to be an automatic and live sort of thing, directly linked into the ordering database, but that's clearly not the case-- at least, it isn't unless everybody waited to preorder their miniPods until a few days ago...

  • 4453: Your Inbox Tells The Future (1/19/04)   Hey, do you remember that thing people kept saying to you when you told them that you just got mugged by someone wearing a Donald Duck costume and brandishing a chainsaw? They kept telling you that "truth is stranger than fiction"-- which probably annoyed the living bejeezus out of you, in part because what you really wanted them to say was "I'm calling 911 so you can receive emergency medical attention for your assorted grievous chainsaw wounds," but mainly because it's a trite expression which only reveals that most people read really boring fiction...

Or view the entire episode as originally broadcast...

Vote Early, Vote Often!
Why did you tune in to this '90s relic of a soap opera?
Nostalgia is the next best thing to feeling alive
My name is Rip Van Winkle and I just woke up; what did I miss?
I'm trying to pretend the last 20 years never happened
I mean, if it worked for Friends, why not?
I came here looking for a receptacle in which to place the cremated remains of my deceased Java applets (think about it)

(1245 votes)

As an Amazon Associate, AtAT earns from qualifying purchases

DISCLAIMER: AtAT was not a news site any more than Inside Edition was a "real" news show. We made Dawson's Creek look like 60 Minutes. We engaged in rampant guesswork, wild speculation, and pure fabrication for the entertainment of our viewers. Sure, everything here was "inspired by actual events," but so was Amityville II: The Possession. So lighten up.

Site best viewed with a sense of humor. AtAT is not responsible for lost or stolen articles. Keep hands inside car at all times. The drinking of beverages while watching AtAT is strongly discouraged; AtAT is not responsible for damage, discomfort, or staining caused by spit-takes or "nosers."

Everything you see here that isn't attributed to other parties is copyright ©,1997-2024 J. Miller and may not be reproduced or rebroadcast without his explicit consent (or possibly the express written consent of Major League Baseball, but we doubt it).